Digital Agenturen

Projekt von

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Kunde:
DM
Branche:
Kosmetik/Beauty/Wellness
Kampagnenart:
Display
Erstellungsdatum:
2019-08-01
Tags:
Diverses

Move to Programmatic for DM

Aufgabenstellung

With the move from GDN to RTB, we have taken the first major step forward in providing our customers with the latest technology. Our customers rely on our recommendations and our ability to bring them forward in the online business. As consultants, we not only manage the accounts, but also develop creative solutions and concepts.

Lösung

In this case we provided advice on how to turn an offline campaign into an online one. With dynamic (feed based) banners and specific targeting, we have succeeded in creating added value for our customers. In addition we were able to deepen the brand message within the concumer minds with bumper ads on Youtube. The results Within a month, we were able to achieve over 11 million impressions with display plus further 2,8 million via video-ads. Moreover, a significant increase in sales was attained in comparison to the previous year.

Bilder

Summary Summary

Diverses